K2 Snowboards hosts Double Decade Premier

October 8th, 2008 by mason

K2 Snowboards hosted the Video Premier of “Double Decade” at Clinton St. Theatre in Portland, OR.  The venue was small, but cozy seats housing 200+ people and flowing PBR’s kept the party rocking.  The theatre frequently offers showings of the Rocky Horror Picture Show.  The video showcased the next progression in riding with many very well-received segments from all your favorite riders. Riders like Wille Yli-Luoma, Jeremy Jones, Eero Ettala, and Jussi Oksanen tighten up the game with exceptional talent. The movie incorporated 20 years worth of snowboarding pioneers and ground breaking MDP parts over the years from names like Chris Roach, Bryan Iguchi, Noah Salasnek,  Ingemar Backman, Jamie Lynn and JP Walker.  “Double Decade” breaks out the jams with a mix of music from the likes of the Pet Shop Boys, Devo, David Bowie, Doobie Brothers, and – believe it or not – the Grass Root’s “Let’s Live For Today” for a very soulful and artistic Jussi part.

(NW K2 Snowboard Rep, Dan Sorcinelli)

This premier is one of many that has brought on the stoke for this winter season.  Pray for snow!  Check out TruSnow for all your riding needs including K2 Snowboards, Burton Snowboards, DC Snowboards, Rome, Ride, Salomon, Snowboard Boots, Bindings, Outerwear and more.


2009 Men’s K2 Snowboard Gear

September 23rd, 2008 by mason

K2 snowboards marks their 22nd year of designing some of snowboarding’s best snowboards, boots, and bindings. For a company thats been representing shred since the grassroots days of ah inspiring neon outerwear to new found revival of the Gyrator; K2 snowboards knows what the true meaning of snowboarding is all about. Fun! One word that has a home to us all, and defines those glorious days bearing the pain of lacing your boots in freezing temperatures only to await the sounding click of your bindings and the gliding slice of your snowboard as you rail your first turn. As much as K2 enjoys making quality snowboards, boots and bindings; the Trusnow team actively awaits the arrival of the new K2 product to share with you. Well, the season is just around the corner and the 2008 K2 Snowboard Product is here for the shredding! The latest and greatest tools to get your shred on.

The K2 Zeppelin Snowboard comes fully loaded with our New! Multi Superlight Core and New! Sintered 40% Carbon Base, making it faster and lighter than ever. This season’s K2 WWW snowboard took the already perfect jib board and made it even better. Our New! Hybritaper Tip and Tail reduces the swing weight even more for effortless spinning. The K2 Darkstar snowboard has been reshaped to be a true twin-tip with Hyper Progressive Sidecut and centered stance, giving you the versatility to progress in any situation.  The Gyrator combines legendary K2 performance with Rocker technology for those ready to go where no rider has gone before.  Effortless float replaces any and all leg burn while a slightly stiffer nose and tail increase pop and provide stability whether you’re dropping a pillow line or sticking a 60 foot tabletop.

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Kamp K2 invades Mt. Baker Washington!

April 17th, 2008 by mason

If you haven’t ever had the chance to ride Mt. Baker, consider it one of the top resorts to visit on your list. This place is a freerider’s dream location. With advanced technical terrain from trees, chutes, cliffs and perfect backcountry, this place will fill all your desires and leave you wanting more. Mt. Baker has set world records time and time again. During the 98/99 season, according to the National Oceanic and Atmospheric Administration, Mt. Baker hit a winter’s season snowfall of 1,140 inches, not to mention their average annual of 650 inches which is the most of any North American ski area. Surprisingly enough the resort is not located on the 10,778 foot volcano of the same name, but resides on the 9,127 foot Mt. Shuksan Arm which is one of the most photographed mountains in the world. Steep and deep is the name of the game at Mt. Baker with a summit elevation of 5,050 ft, vertical drop of 1,550 and 1,000 ridable acres. Most of the time the mountain is socked in with low visibility and dumping snow. We were fortunate enough to have the most rare conditions the mountain has ever seen, especially for April! We’ll get to that in a bit though, let’s start from the beginning….

K2 snowboards are one of the best companies in the industry. This year they planned a four day event called Kamp K2 at Mt. Baker Washington to show appreciation for all their supporters and retailers across the nation. Luckily we were among the group of many stoked shredder’s on the list. K2 snowboards managed to throw an all time snowboard bash by renting out the resort specifically for our enjoyment. I don’t know if you’ve ever been to a mountain specifically tailored to your needs, with so few people, but this was one of my all time favorite trips. Put it this way, I had moments on the chair where I was the only one around. There is something kind of eerie yet deeply satisfying knowing you are the only one on the side of an intensely good mountain full of the deep stuff. These are moments that have been tattoed into my memory banks for eternity. In a way, it is that feeling that drives us all as snowboarders. The freedom. Anyway, I got lost in thought there, on with the story.

Day one started out making the long six hour solo trip from Portland Oregon to Northern Washington fueled by the tantalizing vocals of “Maynard” from Tool’s new 10,000 days album all while slugging Red Bulls to keep my motor skills in check. The drive on I-5 is not exactly the most interesting stretch of highway to be running solo on an early spring morning but thoughts of face shots and straight shots blurred my reality and kept me focused on what I was soon to experience. I couldn’t wait to get to highway 542 where the scenery is much more pleasant and at roads end Mt. Baker awaits. After a few pit stops at roadside gas stations and a quite enjoyable lunch at Subway with a strange women named Ursala, I arrived at my destination in the snowy hills of the North Cascades. I evidently didn’t get the memo on what time to arrive at the mountain as I was the first person to pull in and the K2 staff was still frantically trying to get the scene set. I felt kind of dumb, but nonetheless, I was the first person to register and get my new 2009 K2 Turbo Dream snowboard equipped with limited edition Kamp K2 graphics. I was stoked. I couldn’t wait to get the party started and was looking even more forward to the next two days of riding. K2 not only wanted to show their appreciation for their retailers by renting out the mountain, but they also threw in the 2009 K2 Turbo Dream snowboard as a friendly reminder of how awesome they truly are and how well they make great snowboards. For those of you who don’t know, the Turbo Dream is K2’s new rocker snowboard that will be coming out in the 2009/2010 season. It is a mellower version of this years K2 Gyrator (with less rocker) that handles all of the mountain with more comfort and ease and still handles the deep stuff like no other. No wonder it’s Wille Yli-Louma’s snowboard of choice for next year. It’s also a great rival to the ever popular Lib Tech Skate Banana.

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Timberline Lodge and Vitamin Water host free shred day.

February 27th, 2008 by mason

Timberline Lodge and Vitamin Water host a free day of fun shredding for the price of an empty water bottle? Sounds like a good time to me. The day was calm, with sunny sky’s and surprisingly a little snow dusting as well. We were fortunate enough to play hookie and enjoy some free shred action on Vitamin Water’s dime. All we had to do was turn in an empty bottle of water and magically it was transformed into a full day lift ticket of joy. The scene was packed with snowboard enthusiasts wanting a taste of the “spring like” corduroy and freshly cut park and pipe. We teamed up with K2’s most awesome rep BJ and tested out some K2 snowboards, K2 boots and K2 bindings. I jumped on the K2 Darkstar and Courtney on the K2 Duchess. We were stoked to get out on the hill.

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When looking at the shape of the K2 Darkstar, I new I was in for a treat for some excellent snowboard park action. K2 snowboards had teamed up with graphic artists, “Modern Amusement” in a collaboration to create a matching colorway kit in the K2 Darkstar, K2 Darko boot and the K2 Modern Amusement Formula Binding. Seeing them all in hand looked phenomenal with the bright color pops and abstract geometric shapes. Getting down to the board; it is twin tip in shape and rides switch really well, thanks to it’s Hyper Progressive sidecut that allows the board a smooth turn initiation whichever direction you’re riding. The flex was relatively soft, but not too soft, which made for easy pressing and sliding rails all while providing a comfortable stable platform for landing the sizable tables of the park. The sintered 4000 base showed no signs of slowing up even in the after noon slush. The only downside that I can think of would be that it is a little soft (for my taste) at high speeds. I noticed it washed out on me when laying down some heavy Euro carves. In my opinion, I am very pleased with the K2 Darkstar and the way it handles freestyle terrain.

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Courtney got a taste of what the K2 Duchess had to offer and left her with a large grin on her face. In her own words, “This is my board of choice!” Combining the ultimate powder riding experience with all terrain freestyle perfection. If you’re ready to rule the entire mountain, the K2 Duchess snowboard is your calling. The K2 Duchess has a slightly longer tip and tail for effortless float in the deep stuff is combined with a twin styled shape and Hyper Progressive sidecut for seamless response in all snow conditions and terrain. While up on the “Magic Mile” chair lift, I managed to lay down some Euro carves and not miss a beat. This board was stable on the groomers and handles the park and pipe in true freestyle fashion. I felt comfortable sliding the rails and stomping landings thanks to the twin tip shape and the effortless glide of the sintered 4000 base.

The free shred day was well worth the trip, we rode with the sun on our backs and smiles on our faces and not a dime out of our pockets. Another day in the life of being a snowboarder, a shop kid, a TruSnower! Life is good.

Please take a look around at TruSnow.com to find the products that will give you the stoke you are looking for.