Ladies, grab your gear, head to the hills and dial those moves you want to show off this coming season. Nikita is bringing the Chickita to the USA and Europe once more and we’re ready for a good show.

Dates have already been confirmed so there’s no excuse to miss out:

Nikita Chickita USA 21^st February 2009, Mammoth Mountain

Nikita Chickita EUROPE 18^th April 2009, Serfaus, Austria

Nikita Chickita is an open-invite slopestyle contest, notorious for the relaxed and fun atmosphere. Up for grabs will be cash and prizes galore for both the top Pro and Am riders. As in previous years the top Am rider will receive a one-year sponsorship with Nikita. Ana Rumiha and Alice Gong, European and USA winners respectively from 2008, have had great times being a part of the Nikita family!

Nikita is stoked to let you know that Lomography is on board to sponsor both the USA and European Nikita Chickita contests with their awesome cameras. We’re already jealous of the lucky winners!! Osiris and DaKine will also be flowing sweet product to all the ladies at the USA event.

Cooler and Onboard are part of the action as media partners for Europe. Transworld Snowboarding and Venus Zine will be reporting from the USA.

To sign up for the USA event go to: http://signmeup.com/site/reg/register.aspx?fid=FQ2V8K7

GIGI RÜF SIGNS WITH VOLCOM SNOWBOARDING!
10/20/2008
Volcom is proud to announce that Gigi Rüf will be rocking Volcom Outerwear and riding Volcom snowboards for the 2008/2009 season and beyond.

Gigi has been a part of the Volcom family for more than 15 years. The young Austrian made his first trip to Volcom when he was just 12 years old. At that time Volcom Art Director, Ethan Anderson sent Gigi home with a hand made Volcom card. In the card EA wrote “Christian aka Gigi- Thank you for coming to America and hanging out. You rule. You are the future keep it up. Ethan”. The future is now.

Gigi is on top of the snowboarding world. At the end of this past season he ranked in the top 10 of Transworld Business’ Exposure Meter and was also in the top 10 in Snowboarders Rider of the Year issue. To see Gigi in motion check any one of his multiple video parts including the opener of Absinthe’s latest release “Ready” and Pirate Movie Productions “Overseas”. The loop jib is a must see.

Read more…

This month Burton’s movie “It’s Always Snowing Somewhere” will premiere in eleven North American cities over the span of two weeks. Each stop will also feature athlete autograph sessions and after parties. It’s Always Snowing Somewhere features scenes from a never-ending winter with the Burton team traveling from the southern to northern hemisphere, from Alaska to Argentina.

The movie features action footage from Shaun White, Terje Haakonsen, Natasza Zurek, Gigi Rüf, JP Solberg, Heikki Sorsa, Nicolas Müller, Tadashi Fuse, Frederik Kalbermatten, Jeremy Jones, Jussi Oksanen, DCP, Mads Jonsson, Trevor Andrew, Keegan Valaika, Kevin Pearce, Danny Davis, Kazuhiro Kokubo, Mikkel Bang, Mikey Rencz and Peetu Piiroinen.

It’s Always Snowing Somewhere premiere date and location:

Grand Central Restaurant and Bowling Lounge
Bowl with the team riders, free rental shoes for the first 100 guests, free food and bowling until 11:00pm.
Doors Open: 6:30pm
Movie: 7:30pm
Burton Raffle: 8:30pm (proceeds going to CHILL)
After Party: 9:00pm 21+

This fall, the Burton Movie Tour takes snowboarding to the streets, giving fans in cities around the world the chance to meet riders, see the new Burton movie and get stoked for the upcoming season. Special thanks go out to sponsors Burton Snowboards, SoBe, Corona, Ubisoft, Transworld Snowboarding and Snowboard Canada for making the tour happen.

Be there for the unveiling of Travis Rice’s new snowboard video “That’s It, That’s All” tomorrow night at the Roseway Theatre 7229 NE Sandy blvd in Portland Oregon.  Two showings 6:30pm and 8:30pm.  Red Bull and Quiksilver have pulled out all the stops on this new feature film that is sure to blow you away!  With the sizeable budget of these two heavyweights you can rest assure that no expense was beyond reach.  Heading up the cinematography is none other than the mastermind Curt Morgan, the second half of Travis’s production company “Brainfarm”.  With his talents of filming for Grenade films and the Community Project, Curt has managed to encompass super technical riding that pushes the limits of snowboarding all while achieving that National Geographic stylistic genre.  Be prepared for amazement with the likes of riders Mark Landvik, Nicolas Muller, and Jeremy Jones (to name a few) as they explore the mountains of Alaska and Jackson Hole to see what’s in store for you.  This is anticipated to be the most progressive film ever in the snowboard industry.  Aside from the technical riding, the panoramic scenes and birds eye views from above in the helicopter are something no one should miss.  Filmed with a Cineflex Camera System mounted to the bottom of the helicopter, the resolution capture is unexplainable.  In short, “Perfect!”  I can’t wait to see what the final product is like.

TruSnow and Portland Boarding Company are proud to offer a special discount to customers shopping for all their riding needs through October 17th.  See our huge line of inventory from brands like Burton, K2, Salomon, Rome, Ride, 686, Holden and more to take advantage of preseason deals on 2009 Snowboards, Snowboard Boots, Snowboard Bindings, Snowboard Outerwear and accessories.

Portland Boarding Company is located at:
12930 SE Hwy 212
Clackamas, OR 97015

K2 Snowboards hosted the Video Premier of “Double Decade” at Clinton St. Theatre in Portland, OR.  The venue was small, but cozy seats housing 200+ people and flowing PBR’s kept the party rocking.  The theatre frequently offers showings of the Rocky Horror Picture Show.  The video showcased the next progression in riding with many very well-received segments from all your favorite riders. Riders like Wille Yli-Luoma, Jeremy Jones, Eero Ettala, and Jussi Oksanen tighten up the game with exceptional talent. The movie incorporated 20 years worth of snowboarding pioneers and ground breaking MDP parts over the years from names like Chris Roach, Bryan Iguchi, Noah Salasnek,  Ingemar Backman, Jamie Lynn and JP Walker.  “Double Decade” breaks out the jams with a mix of music from the likes of the Pet Shop Boys, Devo, David Bowie, Doobie Brothers, and – believe it or not – the Grass Root’s “Let’s Live For Today” for a very soulful and artistic Jussi part.

(NW K2 Snowboard Rep, Dan Sorcinelli)

This premier is one of many that has brought on the stoke for this winter season.  Pray for snow!  Check out TruSnow for all your riding needs including K2 Snowboards, Burton Snowboards, DC Snowboards, Rome, Ride, Salomon, Snowboard Boots, Bindings, Outerwear and more.